Silvercar Strategy

Design Research | Vision & Mission | Experience Strategy



Generative Research

A Service Design study was conducted to determine how retailers might manage teams, workflows, and assets.

Designing for a Platform

Our team built a Design System with UI components, principles and patterns for developers.

3 Models, 1 Mantra

We aligned three business units around a single vision, increasing utilization to reduce car costs.







Proposal 1: Utilize depreciated vehicles



Proposal 2: Centralize the Fleet to Manage Several Programs



Proposal 3: Use Data Science to Determine the Most Valuable Service


Presenting & Workshoping with a Key Sub-Council


Service Design Bringing All 3 Services Together



Creating a Unified System